Rick attended the University of Michigan on a wrestling scholarship and he also played football for the Wolverines.
It was as a wrestler that he excelled, however, winning two Big Ten titles and gaining All-American recognition as a junior. He was unbeaten in three years of Big Ten dual meet competition and was named Big Ten 'Wrestler of the Year' as a senior. He graduated from Michigan in 1965 with a degree in Liberal Arts. He also spent one summer as a student at the University of Michigan Law School, while serving as the Wolverines assistant wrestling coach.
Following graduation, Rick served in the United States Marine Corps Reserve and then became assistant wrestling coach at Michigan. After four years in that role, he was named head coach. As head coach, he directed his teams to a combined record of 43-5-3, including a 31-2-2 mark in the Big Ten. His 1973 team was the Big Ten champion, and his 1974 squad was runner-up in the NCAA. Rick was named the nation's 'Coach of the Year' in 1974.
Rick left coaching after the 1974 season to work for the University of Michigan Alumni Association, and later became an associate executive director. In 1978, the Council for the Advancement and Support of Education selected the Michigan Alumni Association as the most outstanding organization of its kind in the country. In 1980, Bay coordinated the fundraising campaign and wrote the building program for the new award winning University of Michigan Alumni Center.
While at Michigan, Rick maintained his avid interest in commercial broadcasting. He did color commentary for Michigan football and was also a theater critic for a local Ann Arbor radio station.